For example, you can bundle them with exercise bands or foam rollers. Offer a better deal by bundling yoga mats with other trendy fitness-related items. To market this trending product, create at-home video workout demonstrations. The keyword reached peak popularity in September 2020 and continues to garner high interest in 2022. A study also suggests that air purifiers with HEPA filters can protect against COVID-19.Īccording to Google Trends, the search volume for “air purifier” has increased in recent years. Other benefits of air purifiers include neutralizing foul odors and improving sleep quality. Supplier suggestions: BJ’s Wholesale Club (USA), Alibaba, Made-in-ChinaĪir purifiers refresh polluted air that may exacerbate health issues, such as asthma and allergies.
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Ideal target audience: general public, health enthusiasts.Top countries: United States, United Kingdom, Indonesia.Monthly global Google search volume: 626,000.Offer a special price so your customers feel like they’re getting more value. You can sell this trending product together with tools for making the drink. Highlight matcha’s benefits, such as increased alertness and less jitteriness. Since matcha green tea is a caffeinated drink, you can market this product as a coffee alternative. After hitting peak popularity at the beginning of 2021, awareness of the product has stayed relatively high. Google Trends shows that the search volume for “ashwagandha” has sharply increased in recent years. It comes in various forms, like pills, gummies, and powders. Some studies also suggest that it improves athletic performance and male fertility. Supplier suggestions: Green Jeeva (USA), Ixoreal (India), NutriBoost (UK)Īshwagandha is an increasingly popular adaptogen – a category of herbs that help the body deal with stress.Ideal target audience: health and herbal medicine enthusiasts.Top countries: United States, India, United Kingdom.Monthly global Google search volume: 1,600,000 (“ashwagandha”).With flourishing opportunities to fulfill various health and wellness needs, this trending product category will stay profitable in the coming years. In addition to physical fitness and immune health, intellectual and mental wellness awareness is also increasing.
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62% of Americans agree that their health is more important to them than before the pandemic. By 2027, this figure is expected to hit $4,277 billion.īeyond the COVID-19 pandemic, people are projected to continue paying extra attention to their health and wellness. In 2021, the global health and fitness industry was valued at $3,294 billion. Top Trending Health and Wellness Products